As a mortgage professional, you’re always looking for ways to improve your online presence and attract new clients. One way to do this is by showcasing client video reviews on your website. Video reviews provide a more personal and engaging experience for your potential customers, allowing them to see and hear real testimonials from people who have already used your products or services.

Advantages to displaying video reviews on your website

1. Increased credibility: Video reviews provide a level of credibility that written reviews cannot match. When potential customers see real people discussing their positive experiences with your business, they are more likely to trust your brand and consider using your services.
2. Improved engagement: Video reviews are more engaging than written reviews, as they provide a visual and auditory experience for your potential customers. This can help keep visitors on your website for longer, leading to a higher chance of them becoming clients.
3. Better SEO: Video content is highly valued by search engines and can help improve your website’s search engine optimization (SEO) rankings. This means that by including video reviews on your website, you may be able to improve your visibility and attract more organic traffic.
4. Increased social proof: Video reviews provide social proof that your business is trustworthy and provides high-quality products or services. This can help to build brand awareness and increase your online reputation.
5. Compilation Videos: Video reviews can be spliced together to create a powerful message that tells site visitors exactly what you want them to hear through the mouths of people who have experienced the benefits of working with you. 

In conclusion, showcasing client video reviews on your website can be a powerful tool for your small business. By providing a more personal and engaging experience for your potential customers, you can improve your online credibility, engagement, SEO, and social proof while showcasing your business through an engaging video.

If you've been looking for a way to showcase video reviews on your website, but don't have the time or money to hire a professional videographer, consider taking a look at Deploy Reviews. Setting up your account takes a few minutes. You'll be able to start collecting video reviews immediately. As you only pay for the videos you approve, you’ve got nothing to lose!